Does your business have a personality? Of course, it does! Your business’s personality is likely similar to your own. But it also has its own unique features depending on what types of products and services you offer, where you are located, and a number of other factors.
One of the easiest ways to understand your business’s personality is to match it to an existing archetype. These are personality types that psychologically link your business to specific personality factors and include categories like the Sage, the Explorer, the Outlaw, the Magician, and many others.
Your Business Archetype
Understanding which archetype is most akin to your business’s personality can streamline the road to your success. It can tell you what type of customers are attracted to your business, what types of marketing and promotions are going to be most effective, and which are the fastest and easiest ways to make genuine connections with new customers that lead to long-term loyalty relationships.
Lytron Strategic offers a free quiz that lets you discover the archetype that most closely matches your business’ personality. By answering a few simple questions, in just a few minutes you can gain more insight into your business and get real answers to important questions that can pave the way toward your success.
Roadmap to Reality
Your archetype is an important factor in planning critical elements of your marketing and branding. When you understand how the average person perceives
your business, you can play to your strengths and exceed people’s expectations. This makes it easier for people to want to keep coming back to your products or services again and again.
And it all begins with taking our FREE business personality test. Your business has nothing to lose and everything to gain. So let’s discover your business’s personality archetype together right now!